Sail to Biz Growth

Sail to Biz Growth on a Moorings 5800

Spend a week sailing the Caribbean while working on growing your business.


Every business owner I meet says they could use more business. Sure, they have issues with access to capital, employee relations, supplier problems but if they had more business, they’d have the money to address other matters.

Sail to Biz Growth on a Moorings 5800One solution: devote a week to work on growing your business, away from your business. “When I’m at work, there are so many pressing issues that it is impossible to plan and think about growing my business? I have to get away from it all, somewhere where I can reflect and think clearly.” (Jim C- client)

So here is the offer: spend an entire week sailing around the islands of the Caribbean, in the British Virgin Islands. Each morning, we will have a 2 hour lesson on business growth, the rest of the day is yours to enjoy. At night, over dinner, we will continue our discussion and process the thoughts of the day.

The emphasis of the week is having fun and learning. Your fellow class mates will be business owners like yourself, from different industries and backgrounds. Together we from a workshop environment through discussion topics and experiential learning of crewing and running the boat. No prior boating experience is necessary. Just a willingness to learn, contribute and enjoy the process. Each person can sail as little or as much as they’d like.

The 5 Major Discussion Topics

1. Strategy: The thinking behind the plan
• Values
• Mission
• Objectives
• “Begin with the end in mind” – Stephen Covey

2. Marketing My business: the message & tools for successJ.R. Atkins, Marketing Instructor & Charter Captain
• Message & Branding
• Social Media
• Collateral
• Events

3. Selling: Can you make it simple & who is selling
• The Rain maker: You
• Inside, Outside & Online Selling
• The Sales Team
• Selling vs. Value Delivery

4. Pricing
• At What Price and What Margin
• Introduction Pricing, make it easy to say yes
• Who can change the price and for what reasons
• It’s always on sales, especially at the end of the period

5. Service ModelsSail to Biz Growth and see Virgin Gorda Island • The 4 Quadrants of delivery
• Self-Service
• The A+ client
• What are you giving away?

Keys to Crewing a Sail Boat

    • Get to know the boat
    • Motoring & Steering
    • Safety Procedures
    • Mooring & Docking
    • Principles of Sailing

Charter Details

Plan to fly into your destination the day before departure. You can often stay on the boat you charter or a nearby hotel.

Dinner at Cooper Island Beach ClubWe typically arrive Tortola on a Saturday, sail out that evening and return to base early the following Saturday morning. You can usually catch an afternoon flight home.

Meals are prepared by the crew based on pre-selected menus. The menus are chosen by the crew weeks before the trip and food is delivered prior to departure. Plan on eating breakfast each day on the boat and lunches and dinner on the islands. Snacks are provided as well.

Clothing should be light and cool, mainly bathing suites, shorts and tops. Good deck shoes are required while we are sailing, otherwise sandals and flip-flops are fine. Remember to bring clothing for land based adventures, i.e. walking attire and rain gear.  A pair of gloves and a flash light are suggested as well.

RSVP: Our next trip is planned for November 2014.

To reserve a cabin for you and your bunk-mate please send a $3000 deposit to J.R. Atkins by check, PayPal or Credit card.

BYOG Option: We also offer the option to Build Your Own Group. Please contact Captain J.R. to discuss other charter options.

Download the Flyer: Click Here

See The Boat: For a complete layout of the boat, go to the Moorings Website.