A Few Good Reminders from “Content Rules”

A Few Good Reminders from “Content Rules”

As I am reading “Content Rules” by Ann Handley & C.C. Chapman, I found the following content worth sharing. (Paraphrased)

Dallas social media speaker J.R. Atkins agrees, that Content Rules!“Specifically, creating content as a cornerstone of your marketing can:

  • Attract Customers
  • Educate your buyers
  • Overcome resistance
  • Establish credibility
  • Tell your story
  • Build Buzz
  • Build community
  • Inspire impulse buying”

Not bad for writing a few post on LinkedIn, Facebook, Twitter, Google+, or your blog.