Stats. on How Social Media Dominates our Time Spent online

Stats. on How Social Media Dominates our Time Spent online

Category : Social Media , Technology

From Mashable: http://mashable.com/2010/08/02/stats-time-spent-online/

Social networking now eats up twice as much of our online time as any other activity. According to new stats from Nielsen, sites like Facebook and Twitter now account for 22.7% of time spent on the web; the next closest activity is online games, which make up 10.2%.

The stats also show the degree to which social networking is displacing other forms of communication, with e-mail as a percentage of online time plunging from 11.5% to 8.3% from June 2009 to June 2010. Instant messaging also saw a significant drop in share, with a 15% decline from last year.

However, e-mail use on mobile is still on the rise from 37.4% to 41.6% presumably as users continue to migrate to smartphones from feature phones.

Heres the full breakdown from Nielsen:


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jratkins

As an Author, Speaker & Consultant on Social Media, Mobile Apps, Sales & Marketing, I help individuals and companies embrace social media and mobile Apps as communication tools, then use marketing to drive results. I enjoy connecting to others using these tools to grow their business.

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