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	<title>JR Atkins</title>
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		<title>What do you think of the New JC Penny or JCP?</title>
		<link>http://somethingdifferentcompanies.com/what-do-you-think-of-the-new-jc-penny-or-jcp/</link>
		<comments>http://somethingdifferentcompanies.com/what-do-you-think-of-the-new-jc-penny-or-jcp/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 22:55:21 +0000</pubDate>
		<dc:creator>jratkins</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Aria]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Dallas social Media speaker J.R. Atkins]]></category>
		<category><![CDATA[J.R. Atkins]]></category>
		<category><![CDATA[Marketing Consultant J.R. Atkins]]></category>

		<guid isPermaLink="false">http://somethingdifferentcompanies.com/?p=2051</guid>
		<description><![CDATA[I have been an observer of retail brands since my grandfather, A.R. Stark, taught me how to shop as a child. Then Stanly Marcus really got me interested as a student at Texas A&#038;M under Dr. Lynn Berry at the Center for Retail Studies. As JC Penny undergoes a major brand change I’m excited to see how it will turn out.]]></description>
			<content:encoded><![CDATA[<p>I have been an observer of retail brands since my grandfather, A.R. Stark, taught me how to shop as a child. Then <a title="Bio for Stanley Marcus" href="http://en.wikipedia.org/wiki/Stanley_Marcus" target="_blank">Stanly Marcus </a>really got me interested as a student at Texas A&amp;M under <a title="More about Dr Berry" href="http://mays.tamu.edu/directory/employees/125/" target="_blank">Dr. Leonard Berry </a>at the <a title="Center for Retail Studies at TAMU" href="http://www.crstamu.org/" target="_blank">Center for Retail Studies</a>. As <a title="Reference article onn Penny's changes" href="http://www.app.com/article/20120203/NJBIZ/302030057/J-C-Penney-CEO-looks-make-magic-again" target="_blank">JC Penny </a>undergoes a major brand change by former Apple Exec. <a title="Bio for Ron Johnson" href="http://www.huffingtonpost.com/huff-wires/20120130/us-new-penney-ceo-talks-bio-box/" target="_blank">Ron Johnson</a>, I’m excited to see how it will turn out. Will the market respond positively? I look forward to your comments as well.</p>
<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/The-New-JCP-Catalog.jpg"><img class="alignright size-medium wp-image-2060" title="The New JCP Catalog" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/The-New-JCP-Catalog-225x300.jpg" alt="Marketing consultant J.R. Atkins comments on the new JC Penny" width="225" height="300" /></a>The new JCP catalog is much thinner and is a monthly publication.</p>
<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/The-new-JC-Penny-Logo.jpg"><img class="aligncenter  wp-image-2059" title="The new JC Penny Logo" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/The-new-JC-Penny-Logo-225x300.jpg" alt="Marketing consultant J.R. Atkins comments on the new JC Penny logo" width="181" height="218" /></a></p>
<p>Notice the new logo</p>
<p>&nbsp;</p>
<p>Why is JCP changing their pricing strategy…<a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/Why-is-JCP-changing.jpg"><img class="alignright  wp-image-2061" title="Why is JCP changing" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/Why-is-JCP-changing-225x300.jpg" alt="Marketing Consultant J.R. Atkins ask Why is JCP changing their pricing strategy" width="278" height="340" /></a></p>
<p>&nbsp;</p>
<p>Red, White &amp; Blue color coding for the pricing strategy. No more “always on sale” at JCP.</p>
<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/3-Pricing-Structures-and-colors.jpg"><img class="alignleft size-medium wp-image-2052" title="3 Pricing Structures and colors" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/3-Pricing-Structures-and-colors-300x225.jpg" alt="Marketing Consultant J.R. Atkins shows Red, White &amp; Blue color coding for the pricing strategy. " width="300" height="225" /></a></p>
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<p>A sample of the Red “Everyday” pricing<a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/Everyday-low-prices.jpg"><img class="alignright size-medium wp-image-2056" title="Everyday low prices" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/Everyday-low-prices-225x300.jpg" alt="A sample of the Red “Everyday” pricing by Marketing consultant J.R. Atkins" width="225" height="300" /></a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>Shop by Texting</p>
<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/Purchase-by-Texting.jpg"><img class="alignleft size-medium wp-image-2057" title="Purchase by Texting" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/Purchase-by-Texting-225x300.jpg" alt="" width="225" height="300" /></a></p>
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<p>           Shop with a QR code. <a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/QR-Codes-for-more-information.jpg"><img class="alignright size-medium wp-image-2058" title="QR Codes for more information" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/QR-Codes-for-more-information-225x300.jpg" alt="" width="225" height="300" /></a></p>
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<p>Monthly content targeted towards events like the Super Bowl and the Oscars.</p>
<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/Event-Content-2.jpg"><img class="alignleft size-medium wp-image-2055" title="Event Content 2" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/Event-Content-2-225x300.jpg" alt="Monthly content targeted towards events like the Super Bowl  sayas Marketing consultant J.R. Atkins" width="225" height="300" /></a><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/Event-Content.jpg"><img class="alignright size-medium wp-image-2054" title="Event Content" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/02/Event-Content-225x300.jpg" alt="Monthly content targeted towards events like the Oscars says Marketing consultant J.R. Atkins" width="225" height="300" /></a></p>
<p>&nbsp;</p>
]]></content:encoded>
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		<title>Breaking Patterns for Improved Results</title>
		<link>http://somethingdifferentcompanies.com/breaking-patterns-for-improved-results/</link>
		<comments>http://somethingdifferentcompanies.com/breaking-patterns-for-improved-results/#comments</comments>
		<pubDate>Tue, 31 Jan 2012 00:55:25 +0000</pubDate>
		<dc:creator>jratkins</dc:creator>
				<category><![CDATA[Aria]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Happy Hour]]></category>
		<category><![CDATA[Marketing]]></category>
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		<category><![CDATA[World Affairs Council]]></category>
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		<category><![CDATA[DFW World Affairs Council]]></category>
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		<category><![CDATA[J.R. Atkins]]></category>
		<category><![CDATA[John A Willding II]]></category>
		<category><![CDATA[Social Media & Your Career]]></category>
		<category><![CDATA[Something Different Companies]]></category>
		<category><![CDATA[Start Ups]]></category>
		<category><![CDATA[The Crescent Hotel]]></category>
		<category><![CDATA[The Dallas Business Club]]></category>
		<category><![CDATA[The Last Tuesday Happy Hour]]></category>
		<category><![CDATA[The Ritz Carlton Dallas]]></category>
		<category><![CDATA[The Social Media club of Dallas]]></category>

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		<description><![CDATA[As I look forward to 2012, I realize I must discontinue some of my current activities and habits and start new habits to achieve different, better results. Authors from Seth Godin to Zig Ziglar have written about how our habits and goals must align for us to be successful.  I thought of a few ideas that might help you and I make the most of 2012. Let me know if you try these or other ideas to break old patterns and create new and improved habits.     ]]></description>
			<content:encoded><![CDATA[<p>As I look forward to 2012, I realize I must discontinue some of my current activities and habits and start new habits to <a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/01/Seth-Godin.jpg"><img class="size-full wp-image-2048 alignright" title="Seth Godin" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/01/Seth-Godin.jpg" alt="Seth Godin and J.R. Atkins are fellow authors &amp; speakers" width="92" height="133" /></a>achieve different, better results. Authors from <span style="text-decoration: underline;"><a href="http://sethgodin.typepad.com/seths_blog/2006/05/habits_making_a.html">Seth Godin</a></span> to <span style="text-decoration: underline;"><a href="http://www.ziglar.com/">Zig Ziglar</a></span> have written about how our habits and goals must align for us to be successful.  I thought of a few ideas that might help you and I make the most of 2012. Let me know if you try these or other ideas to break old patterns and create new and improved habits.                                                          </p>
<p><span style="text-decoration: underline;">Learn something new</span>: My friend Steve is learning to drive a motorcycle as his new goal for 2012. Considering he is not the risk taking type, this is a stretch for him. It will put him out of his comfort zone and cause him to grow. What could you learn; a new language, a new technology, photography, how to ride a horse… and how might it help you grow? Check out the book “<span style="text-decoration: underline;"><a href="http://www.learnsomethingeveryday.co.uk/">Learn Something Every Day</a></span>” by Robert Young.<span style="text-decoration: underline;"> </span></p>
<p><span style="text-decoration: underline;"><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/01/Zig-Ziglar.jpg"><img class="alignright  wp-image-2049" title="Zig Ziglar" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/01/Zig-Ziglar.jpg" alt="Zig Ziglar is a mentor of J.R. Atkins" width="101" height="132" /></a>See something different:</span> I went to a movie in the middle of a weekday recently. It felt odd and “wrong.” I got to examine my beliefs about the right and wrong times to see a movie. What other “rules” was I holding on to? Do I follow some rules that no longer support my vision of who I am? What could you see differently? Art, an old car, behavior of your children,… and how might letting go of a view help you? Check out photographer Kat Miller&#8217;s website “<span style="text-decoration: underline;"><a href="http://www.seethingsdifferently.com/">See Things differently</a></span>.”</p>
<p>&nbsp;</p>
<p><span style="text-decoration: underline;">Be a different person</span>: What would it mean to do absolutely nothing for one hour; or one day? As an entrepreneur I look at the ROI of my time so at first my reaction is “why would anyone do that?” But, I hear that once you quiet your mind, you are able to see life and issues more clearly and this is the payoff for quiet time. Check out “<span style="text-decoration: underline;"><a href="http://www.littlethingsmatter.com/blog/2010/09/16/the-critical-role-%25E2%2580%259Cquiet-time%25E2%2580%259D-plays-in-the-achievement-of-our-goals/">The Critical Role Quiet Time Plays in the Achievement of our goals.</a></span>”</p>
<p>&nbsp;</p>
<p><span style="text-decoration: underline;">Do a different task</span>: Have you been on a <span style="text-decoration: underline;"><a href="http://www.hpumc.org/pages/09_mission_carpenters_for_christ_news">Habitat House Build</a></span>? I like it because I’m not in charge, I’m part of a team, I’m making a difference and I meet people from different walks of life. This different task helps me break the habit of doing the same things, the same way. What is a different task for you? How could you benefit? Check out this video on YouTube “<span style="text-decoration: underline;"><a href="http://youtu.be/jurnQIe1yYg">Doing things differently leads to something exceptional”</a></span></p>
<p>As always, I look forward to your thoughts and comments.</p>
<p><strong><span style="text-decoration: underline;">Events worth looking into:</span></strong></p>
<p><strong>2/07/12 <span style="text-decoration: underline;"><a title="Dallas SEO/SEM Meet up – Hardcore Video SEO" href="http://somethingdifferentcompanies.com/event/dallas-seosem-meet-up-hardcore-video-seo/">Dallas SEO/SEM Meet up – Hardcore Video SEO</a></span></strong></p>
<p><strong>2/08/12 <span style="text-decoration: underline;"><a title="Social Media &amp; Your Career in 2012" href="http://somethingdifferentcompanies.com/event/social-media-your-career-in-2012/">Social Media &amp; Your Career in 2012</a></span></strong></p>
<p><strong>2/08/12 <span style="text-decoration: underline;"><a title="“From Made in China, to Made for China”" href="http://somethingdifferentcompanies.com/event/from-made-in-china-to-made-for-china/">“From Made in China, to Made for China”</a></span></strong></p>
<p><strong>2/09/12 <span style="text-decoration: underline;"><a title="Membership in the Current Age – Executive Briefing" href="http://somethingdifferentcompanies.com/event/membership-in-the-current-age/">Membership in the Current Age – Executive Briefing</a></span></strong></p>
<p><strong>2/09/12 <span style="text-decoration: underline;"><a title="AAF Dallas Presents the Addy’s" href="http://somethingdifferentcompanies.com/event/aaf-dallas-presents-the-addys/">AAF Dallas Presents the Addy’s</a></span></strong></p>
<p><strong>2/10/12 <span style="text-decoration: underline;"><a title="Author of “Paper Promises” Philip Coggan to Speak in Dallas" href="http://somethingdifferentcompanies.com/event/author-of-paper-promises-philip-coggan-to-speak-in-dallas/">Author of “Paper Promises” Philip Coggan to Speak in Dallas</a></span></strong></p>
<p><strong>2/11/12 <span style="text-decoration: underline;"><a title="7th Annual Career Symposium" href="http://somethingdifferentcompanies.com/event/7th-annual-career-symposium/">7th Annual Career Symposium</a></span></strong></p>
<p><strong>2/13/12 <span style="text-decoration: underline;"><a title="Arts Markets and Management Research Initiatives" href="http://somethingdifferentcompanies.com/event/arts-markets-and-management-research-initiatives/">Arts Markets and Management Research Initiatives</a></span></strong></p>
<p><strong>2/14/12 <span style="text-decoration: underline;"><a title="The 2012 Economic Forcast with Alan Murray" href="http://somethingdifferentcompanies.com/event/the-2012-economic-forcast-with-alan-murray/">The 2012 Economic Forcast with Alan Murray</a></span></strong></p>
<p><strong>2/15/12 <span style="text-decoration: underline;"><a title="Membership in the Digital Age" href="http://somethingdifferentcompanies.com/event/membership-in-the-digital-age/">Membership in the Digital Age</a></span></strong></p>
<p><strong>2/15/12 <span style="text-decoration: underline;"><a title="The state of the World by Former PM of Canada, Jean Chretien" href="http://somethingdifferentcompanies.com/event/the-state-of-the-world-by-former-pm-of-canada-jean-chretien/">The state of the World by Former PM of Canada, Jean Chretien</a></span></strong></p>
<p><strong>2/16/12 <span style="text-decoration: underline;"><a title="What are Top 5 Pitfalls of Building a Fin./Acct.Team…And How Do You Avoid Them" href="http://somethingdifferentcompanies.com/event/what-are-top-5-pitfalls-of-building-a-fin-acct-team-and-how-do-you-avoid-them/">Top 5 Pitfalls of Building a Fin./Acct.Team,… </a></span></strong></p>
<p><strong>2/17/12 <span style="text-decoration: underline;"><a title="Membership in the Digital Age" href="http://somethingdifferentcompanies.com/event/membership-in-the-digital-age-2/">Membership in the Digital Age</a></span></strong></p>
<p><strong>2/24/12 <span style="text-decoration: underline;"><a title="DFW BeMyApp Competition" href="http://somethingdifferentcompanies.com/event/dfw-bemyapp-competition/">DFW BeMyApp Competition</a></span></strong></p>
<p><strong>2/28/12 <span style="text-decoration: underline;"><a title="Last Tuesday Happy Hour at The Ritz-Carlton" href="http://somethingdifferentcompanies.com/event/last-tuesday-happy-hour-at-the-ritz-carlton-6/">Last Tuesday Happy Hour at The Ritz-Carlton</a></span></strong></p>
<p><strong>3/9-12/12 <span style="text-decoration: underline;"><a title="South by Southwest interactive – SXSWi" href="http://somethingdifferentcompanies.com/event/south-by-southwest-interactive-sxswi/">South by Southwest interactive – SXSWi</a></span></strong></p>
]]></content:encoded>
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		<title>Update about the Tweets Application on LinkedIn</title>
		<link>http://somethingdifferentcompanies.com/update-about-the-tweets-application-on-linkedin/</link>
		<comments>http://somethingdifferentcompanies.com/update-about-the-tweets-application-on-linkedin/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 21:55:56 +0000</pubDate>
		<dc:creator>jratkins</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Taining]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Aria]]></category>
		<category><![CDATA[Dallas social Media speaker J.R. Atkins]]></category>
		<category><![CDATA[J.R. Atkins]]></category>
		<category><![CDATA[Social Media Training]]></category>
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		<category><![CDATA[Twitter Training]]></category>

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		<description><![CDATA[We wanted to let you know about a change coming soon to the Tweets Application on LinkedIn. ]]></description>
			<content:encoded><![CDATA[<p>I received this email from LinkedIn today and thought I&#8217;d share it for the benefit of all.</p>
<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/01/LinkedIn-Changes.jpg"><img class="alignright  wp-image-1983" title="LinkedIn Changes" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/01/LinkedIn-Changes-169x300.jpg" alt="Social Media Trainer J.R. Atkins shares changes to LinkedIn and Twitter" width="184" height="370" /></a>Dear LinkedIn user,</p>
<p>We wanted to let you know about a change coming soon to the Tweets Application on LinkedIn.</p>
<p>1. First, we are <span style="text-decoration: underline;">not</span> eliminating the ability to send updates between your Twitter and LinkedIn accounts. You can still go to your <a href="http://em.linkedin.com/a/hBPGdJOB7uVJYB8fkf5DwtreP6F/settings">Settings</a> page and choose to send either all tweets or only tweets with a #in hashtag to your LinkedIn status updates. It&#8217;s up to you. Again, tweets imported from Twitter into the LinkedIn network updates stream <span style="text-decoration: underline;">will not be affected</span>.</p>
<p>If you haven&#8217;t yet joined your Twitter and LinkedIn accounts, <a href="http://em.linkedin.com/a/hBPGdJOB7uVJYB8fkf5DwtreP6F/twitter">here&#8217;s how you do it</a>.</p>
<p>2. At the end of January, however, we will not be supporting the standalone Tweets Application on LinkedIn (see image), that displays tweets from everyone you follow on Twitter on your LinkedIn homepage. As of January 31st, this module will no longer be available.</p>
<p>If you have any additional questions, please visit our <a href="http://em.linkedin.com/a/hBPGdJOB7uVJYB8fkf5DwtreP6F/cs">Help Center</a>.</p>
<p>Thanks,<br />
LinkedIn</p>
<p>&nbsp;</p>
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		<title>What are you seeing in Palestine?</title>
		<link>http://somethingdifferentcompanies.com/what-are-you-seeing-in-palestine/</link>
		<comments>http://somethingdifferentcompanies.com/what-are-you-seeing-in-palestine/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 15:51:18 +0000</pubDate>
		<dc:creator>jratkins</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[International Business]]></category>
		<category><![CDATA[Interviews]]></category>
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		<description><![CDATA[In addition to the many Biblical sites I have seen while traveling in Israel, Palestine, Jordan and Egypt, I have been meeting with Social/Mobile/Tech people along the way. Here is a short list of some of the topics of conversation so far.]]></description>
			<content:encoded><![CDATA[<div id="attachment_1979" class="wp-caption alignright" style="width: 250px"><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2012/01/Frieneds-from-Ramallah-1.jpg"><img class=" wp-image-1979 " title="Frieneds from Ramallah 1" src="http://somethingdifferentcompanies.com/wp-content/uploads/2012/01/Frieneds-from-Ramallah-1-300x225.jpg" alt="Social Media Speaker &amp; Trainer J.R. Atkins meeting with techies in Palestine" width="240" height="180" /></a><p class="wp-caption-text">J.R. Atkins meeting with techies in Palestine</p></div>
<p>In addition to the many <a href="http://www.flickr.com/photos/jratkins/sets/72157628804073475/">Biblical sites</a> I have seen while traveling in Israel, Palestine, Jordan and Egypt, I have been meeting with Social/Mobile/Tech people along the way. Here is a short list of some of the topics of conversation so far.</p>
<p>“<a href="http://electronicintifada.net/content/palestinian-brain-drain/6482">Brain Drain</a>” is the trend of smart, young people, leaving Palestine for other countries where they don’t have to live as second class citizens.  They move to the US, Jordan, Dubai, Lebanon and other places where they can create a better life for their families.</p>
<p>“<a href="http://en-maktoob.yahoo.com/">Maktoob</a>” was a popular search engine developed in Jordan and recently purchased by Yahoo. This is the dream of every young Palestinian Technologist just like Americans; to develop a start up that goes viral and is purchased by a larger company.</p>
<p>“<a href="http://www.tedxramallah.com/en/home/index.php?">TEDx Ramallah</a>” occurred in April ’11 in Ramallah and was simulcast in Beirut and Amman. For those who attended in person or on line it represented a watershed event where people could share, collaborate, develop ideas and build the Palestinian community. <a href="http://www.ted.com/pages/about">TED</a> has grown from Technology, Entertainment and Design to include a broader range of topics as indicated by the 28 videos from TEDx Ramallah.</p>
<p>“<a href="http://www.palconnect.ps/en/">Pal Connect</a>” was the first-ever Palestinian conference for social media, held in Ramallah in December 2011.  The event attracted social media professionals, journalists, traditional media professionals, academics, students, and civil society representatives. The folks I spoke to said they expect next year’s event to be bigger and better.</p>
<p>“<a href="http://home.birzeit.edu/nzitce/index.php/nzitcepartners/16-picti">Palestine ICT Incubator</a>” PICTI assists tech entrepreneurs take their ideas to market by helping with designing, developing, implementing, and promoting those initiatives to business ventures. A <a href="http://ramallah.startupweekend.org/2011/05/23/googling-palestine/">Start Up weekend</a> was held in 2011 and another one is planned for 2012. <a href="http://www.spark-online.org/content/view/302/87/">Spark</a> is another business and technology incubator program being developed at Birzet University.</p>
<p>“<a href="http://markavip.com/">MARKAVIP</a>” is another example of a tech success story. Similar to <a href="http://subscribe.livingsocial.com/cities/1?ref=broader_roadblock&amp;skippable=1">Living Social</a> or <a href="http://www.groupon.com/">Group On</a>, the web site offers daily deals on select merchandise at a substantial discount.</p>
<p>I hope you have found these as interesting as I have. Please offer your thoughts in the comment section of the blog.</p>
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		<title>Design Your Website for Mobile &amp; More with Responsive Web Design</title>
		<link>http://somethingdifferentcompanies.com/design-your-website-for-mobile-and-more-with-responsive-web-design/</link>
		<comments>http://somethingdifferentcompanies.com/design-your-website-for-mobile-and-more-with-responsive-web-design/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 01:45:16 +0000</pubDate>
		<dc:creator>jratkins</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mobile Apps]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[World Affairs Council]]></category>
		<category><![CDATA[Aria]]></category>
		<category><![CDATA[Dallas social Media speaker J.R. Atkins]]></category>
		<category><![CDATA[J.R. Atkins]]></category>
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		<guid isPermaLink="false">http://somethingdifferentcompanies.com/?p=1972</guid>
		<description><![CDATA[As more computing moves to mobile devices such as Smart Phones and Tablets, we all need to adjust how our websites look on smaller screens. The opposite is also true; as more people connect their computers to their TV and &#8230; <a href="http://somethingdifferentcompanies.com/design-your-website-for-mobile-and-more-with-responsive-web-design/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2011/03/iPhone4.jpg"><img class="alignright  wp-image-1275" title="iPhone4" src="http://somethingdifferentcompanies.com/wp-content/uploads/2011/03/iPhone4.jpg" alt="Dallas Social Media Speaker J.R. Atkins recommends Responsive Web Design" width="216" height="135" /></a>As more computing moves to mobile devices such as <a href="http://en.wikipedia.org/wiki/Smartphone">Smart Phones</a> and <a href="http://en.wikipedia.org/wiki/Tablet_computer">Tablets</a>, we all need to adjust how our websites look on smaller screens. The opposite is also true; as more people connect their computers to their TV and large display screens, the website should scale to make use of the additional viewing space. So what’s the solution? Design your web site so it will dynamically adjust to any screen size. This is called <strong>Responsive Web Design.</strong></p>
<p>The basic idea of responsive web design is that a website should &#8220;respond&#8221; to the device it&#8217;s being viewed on. In broad terms, this can mean things like:</p>
<p>   <strong>Adapting the layout</strong> to suit different screen sizes, from widescreen desktops to tiny phones</p>
<p>   <strong>Resizing images</strong> to suit the screen resolution</p>
<p>   <strong>Serving up lower-bandwidth images</strong> to mobile devices</p>
<p>   <strong>Simplifying page elements</strong> for mobile use</p>
<p>   <strong>Hiding non-essential elements</strong> on smaller screens</p>
<p>   <strong>Providing larger, finger-friendly links and buttons</strong> for mobile users, and</p>
<p>   <strong>Detecting and responding to mobile features</strong> such as <a href="http://en.wikipedia.org/wiki/Geolocation">geolocation</a> and device orientation.</p>
<p>Most of the time, though, when people talk about &#8220;responsive web design&#8221; they&#8217;re referring mainly to the first of these points: creating a responsive layout that can gracefully adapt to different screen sizes.[i]</p>
<p>Here a few examples of websites that utilize Responsive Web Design. You can test their responsiveness by adjusting the size of your browser window and seeing how the content changes.[ii]</p>
<p><a href="http://sasquatchfestival.com/"><img class="alignleft size-full wp-image-1973" title="Sasquatch Website" src="http://somethingdifferentcompanies.com/wp-content/uploads/2011/12/Sasquatch-Web-Example.jpg" alt="J.R. Atkins, Author, Speaker &amp; Consultant on Social Media &amp; Mobile Apps discusses Responsive Web Design" width="215" height="154" /></a><img class="size-full wp-image-1974 alignleft" title="Luck website exmple" src="http://somethingdifferentcompanies.com/wp-content/uploads/2011/12/Luck-website-exmple.jpg" alt="J.R. Atkins, Author, Speaker &amp; Consultant on Social Media &amp; Mobile Apps discusses Responsive Web Design" width="215" height="154" /></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p style="text-align: center;"><a href="http://fourkitchens.com/"><img class="wp-image-1975 aligncenter" title="Website example 3" src="http://somethingdifferentcompanies.com/wp-content/uploads/2011/12/Website-example-3.jpg" alt="J.R. Atkins, Author, Speaker &amp; Consultant on Social Media &amp; Mobile Apps discusses Responsive Web Design" width="216" height="154" /></a> </p>
<p>By using Responsive Web Design you will create a more pleasing user experience for your website visitors thus increasing their <a href="http://www.panalysis.com/web_analytics_time_on_site.php">time on your site</a> and <a href="http://www.addedbytes.com/online-marketing/ten-ways-to-improve-your-website-conversion-rate/">conversions</a>.</p>
<p>To learn more about Responsive Web Design check these additional resources. I look forward to reading your thoughts and comment.</p>
<ol>
<li>Book: <a href="http://www.abookapart.com/products/responsive-web-design">Responsive Web Design</a> by Ethan Marcotte</li>
<li>Article: <a href="http://inspirationfeed.com/inspiration/websites-inspiration/60-examples-of-responsive-website-design/">60 Examples of Responsive Website Design</a> from Inspiration Feed</li>
<li>Blog: the <a href="http://chevyvolt.cm.fmpub.net/#http://thenextweb.com/dd/2011/12/16/the-future-of-web-design/">Future of Web Design</a> by Courtney Boyd Myers, The Next Web</li>
</ol>
<div><br clear="all" /></p>
<hr align="left" size="1" width="33%" />
<div>
<p>[i] Matt Doyle, Responsive Web Design Demystified, Sept 30, 2011, <a href="http://www.elated.com/articles/responsive-web-design-demystified/">http://www.elated.com/articles/responsive-web-design-demystified/</a> accessed December 17, 2011.</p>
<p>[ii]  Chris Lee, Top Responsive Websites Part 1, July 12, 2011, <a href="http://globerunnerseo.com/top-responsive-websites-pt-1">http://globerunnerseo.com/top-responsive-websites-pt-1</a>, accessed December 17, 2011.</p>
<p><strong>Upcoming Events of Note:</strong></p>
<p>1/18/12           <a href="http://somethingdifferentcompanies.com/event/smu-cox-4th-annual-economic-forcast-for-2012/">SMU Cox 4th Annual “Economic Forecast for 2012</a></p>
<p>1/18/12           <a href="http://somethingdifferentcompanies.com/event/digital-dallas-a-startup-showcase/">Digital Dallas – A Start Up Showcase</a></p>
<p>1/19/12           <a href="http://somethingdifferentcompanies.com/event/social-media-club-of-dallas-meeting-janurary-19-2012/">Social Media Club of Dallas Meeting</a></p>
<p>1/21/12           <a href="http://somethingdifferentcompanies.com/event/dfw-world-affairs-council-2012-history-at-the-movies-womans-rights-around-the-world/">DFW World Affairs Council: 2012 History at The Movies</a></p>
<p>1/24/12           <a href="http://somethingdifferentcompanies.com/event/jfk-the-medical-connection-presented-by-the-world-affairs-council/">JFK: The Medical Connection</a></p>
<p>1/26/12           <a href="http://somethingdifferentcompanies.com/event/venture-capital-update-2012-with-the-southwest-venture-forum/">Southwest Venture Forum</a></p>
<p>1/26/12           <a href="http://somethingdifferentcompanies.com/event/dfw-meeting-professionals-international-monthly-meeting/">DFW MPI</a></p>
<p>1/26/12           <a href="http://somethingdifferentcompanies.com/event/aaf-dallas-happy-hour-3/">AAF Dallas Happy Hour</a></p>
<p>1/31/12           <a href="http://somethingdifferentcompanies.com/event/ambassador-of-canada-to-the-us-gary-doer-to-address-the-world-affairs-council/">Ambassador of Canada to the US – Gary Doer</a></p>
<p>1/31/12           <a href="http://somethingdifferentcompanies.com/event/last-tuesday-happy-hour-at-the-ritz-carlton-5/">Last Tuesday at the Ritz</a></p>
<p>To subscribe to my blog go to: <a href="http://somethingdifferentcompanies.com/blog/">http://somethingdifferentcompanies.com/blog/</a></p>
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		<title>Marketing to Dippers, Divers &amp; Skimmers</title>
		<link>http://somethingdifferentcompanies.com/marketing-to-dippers-divers-skimmers/</link>
		<comments>http://somethingdifferentcompanies.com/marketing-to-dippers-divers-skimmers/#comments</comments>
		<pubDate>Thu, 15 Dec 2011 19:49:23 +0000</pubDate>
		<dc:creator>jratkins</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales Growth]]></category>
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		<category><![CDATA[Dallas social Media speaker J.R. Atkins]]></category>
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		<guid isPermaLink="false">http://somethingdifferentcompanies.com/?p=1913</guid>
		<description><![CDATA["... skimmers (engaging only briefly), dippers (engaging casually, in undemanding ways, e.g. by posting on blogs and comment threads), and divers (hardcore fans exploring the full story experience) – and these types also influence and engage one another: divers attract dippers, dippers attract skimmers. Skimmers deal mainly with easily accessible, non-complex elements, divers with the more complex elements that also require significant marketing investment."]]></description>
			<content:encoded><![CDATA[<p>I heard the terms Dippers, Divers &amp; Skimmers as a way to explain how different people consume content and thought it was worthy of discussion. Here is a quote that explains, for the full article go to <a href="http://snurb.info/node/1576">http://snurb.info/node/1576</a></p>
<p>&#8220;&#8230;<strong>skimmers</strong> (engaging only briefly), <strong>dippers</strong> (engaging casually, in undemanding ways, e.g. by posting on blogs and comment threads), and <strong>divers</strong> (hardcore fans exploring the full story experience) – and these types also influence and engage one another: divers attract dippers, dippers attract skimmers. Skimmers deal mainly with easily accessible, non-complex elements, divers with the more complex elements that also require significant marketing investment.&#8221;</p>
<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2011/12/300px-Inverted_pyramid_2_svg.png"><img class="alignright size-full wp-image-1914" title="Inverted pyramid style of writting" src="http://somethingdifferentcompanies.com/wp-content/uploads/2011/12/300px-Inverted_pyramid_2_svg.png" alt="Dallas Social Media speaker J.R. Atkins recalls how to wrtie using the inverted pyramid style" width="300" height="256" /></a>So as we write content for Social Media, Blogs, Print, Web &#8230; we need to keep these three types of readersin mind. By the way, this is very similar to the way I was taught to write in Journalism and we called it the <a title="Inverted pyramid style of writting" href="http://en.wikipedia.org/wiki/Inverted_pyramid" target="_blank">inverted pyramid model.<strong></strong></a></p>
<p>Please post your comments below.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>.</p>
<p>&nbsp;</p>
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		<title>Job Searching During the Holidays? Really?</title>
		<link>http://somethingdifferentcompanies.com/job-searching-during-the-holidays-really/</link>
		<comments>http://somethingdifferentcompanies.com/job-searching-during-the-holidays-really/#comments</comments>
		<pubDate>Tue, 29 Nov 2011 17:08:13 +0000</pubDate>
		<dc:creator>jratkins</dc:creator>
				<category><![CDATA[Personal Development]]></category>
		<category><![CDATA[Social Media]]></category>
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		<description><![CDATA[Since I speak on Social Media and Your Career Search often, I thought the following information might be helpful to those in transition. 8 Reasons to Continue Your Holiday Job Search
]]></description>
			<content:encoded><![CDATA[<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2011/11/Holiday-Job-Search.png"><img class="alignright size-full wp-image-1910" title="Holiday Job Search" src="http://somethingdifferentcompanies.com/wp-content/uploads/2011/11/Holiday-Job-Search.png" alt="Dallas social media speaker J.R. Atkins speaks on Social Media and Your Career" width="139" height="183" /></a>Since I speak on Social Media and Your Career Search, I thought the following information might be helpful to those in transition. You can find the entire article at:</p>
<p><a href="http://news.yahoo.com/8-reasons-continue-holiday-job-search-150323731.html">http://news.yahoo.com/8-reasons-continue-holiday-job-search-150323731.html</a></p>
<h2>8 Reasons to Continue Your Holiday Job Search</h2>
<p><strong></strong> </p>
<p><strong>1. You&#8217;ve got more time to search for a job since work has slowed down.</strong></p>
<p><strong>2. Your competitor </strong><strong>job seekers</strong><strong> may not be looking.</strong></p>
<p><strong>3. It&#8217;s a perfect time to meet the people who may be hiring later.</strong></p>
<p><strong>4. Holiday networking opportunities are abound.</strong></p>
<p><strong>5. People are more laid back.</strong></p>
<p><strong>6. End-of-year budgets may provide hiring opportunities now rather than in January.</strong></p>
<p><strong>7. Holiday cards are the perfect excuse to remind hiring managers that you&#8217;re available.</strong></p>
<p><strong>8. Freelancing while everyone else is on vacation might get your foot in the door.</strong></p>
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		<title>No Need for a Business Card anymore! But you may want to carry a small marketing card.</title>
		<link>http://somethingdifferentcompanies.com/no-need-for-a-business-card-anymore-but-you-may-want-to-carry-a-small-marketing-card/</link>
		<comments>http://somethingdifferentcompanies.com/no-need-for-a-business-card-anymore-but-you-may-want-to-carry-a-small-marketing-card/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 03:19:32 +0000</pubDate>
		<dc:creator>jratkins</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mobile Apps]]></category>
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		<category><![CDATA[Apps]]></category>
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		<category><![CDATA[iPhone Apps]]></category>
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		<guid isPermaLink="false">http://somethingdifferentcompanies.com/?p=1907</guid>
		<description><![CDATA[I have been conversing about the importance of business cards for years. It started in 1993 with the forming of the Aggie Roundtable and the Aggie Job Network. My friends and I would help young graduates and those in transition connect with others, teach them about informational interviews, how to use the telephone and the importance of having a business card. I’d tell them “There are three things that make you a professional: 1) Education and Experience 2) your Attitude and 3) a Business Card.” But as technology has become more pervasive in our society, the reasons to carry business cards have diminished. Some say you don’t need to carry business cards; if that is true, then what might you choose to carry instead of a business card? ]]></description>
			<content:encoded><![CDATA[<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2011/11/SDCLLC-logo.jpg"><img class="alignright size-full wp-image-1908" title="SDCLLC logo" src="http://somethingdifferentcompanies.com/wp-content/uploads/2011/11/SDCLLC-logo.jpg" alt="Something Different Companies Log from J.R. Atkins" width="201" height="191" /></a>I have been conversing about the importance of business cards for years. It started in 1993 with the forming of the Aggie Roundtable and the Aggie Job Network. My friends and I would help young graduates and those in transition connect with others, teach them about informational interviews, how to use the telephone and the importance of having a business card. I’d tell them “There are three things that make you a professional: 1) Education and Experience 2) your Attitude and 3) a Business Card.” But as technology has become more pervasive in our society, the reasons to carry business cards have diminished. Some say you don’t need to carry business cards; if that is true, then what might you choose to carry instead of a business card? </p>
<p>First let’s look at all the ways in which we can connect without a business card. Here are just a few you might want to try out: </p>
<p><a href="http://bu.mp/">Bump</a> – The Bump App allows you to bump your iPhone or Android phone with another phone and exchange information. You can exchange your contact information, pictures, videos, files, and almost anything. (This App requires an internet connection to work &amp; both parties must have the App.) </p>
<p><a href="http://itunes.apple.com/us/app/beamme/id294629657?mt=8">Beam Me</a> – The Beam Me App, available only on iPhone is similar to the inferred beaming of the Palm Pilot of the late ‘90’s. Although this App was popular for a while, it appears to be abandoned by the developer. (This App requires an internet connection to work &amp; both parties must have the App.) </p>
<p><a href="http://www.cardmunch.com/">Card Munch</a> – Available only for iPhone, the user takes a picture of a business card with the App. The App then sends the image to a real person to key in the data. You get a notification when the transcription is complete. If it is incorrect, you can have it re-transcribed with the click of a button. Once you accept the transcription, you can send the person an email, text, or invitation to connect on LinkedIn, Facebook or Twitter. Although the App is free now, LinkedIn purchased it and could change it to a paid App. (This App requires an internet connection to work.) </p>
<p><span style="text-decoration: underline;">Text &amp; Email</span> – No Mobile App required, just ask the person for their mobile number or email address and send them your contact information from your phone. (This non-App requires an internet connection to work.) </p>
<p><a href="http://learn.linkedin.com/mobile/">LinkedIn App</a> – In addition to accessing all of your LinkedIn contacts on the fly, the LinkedIn Mobile App will allow you to connect with others and exchange information. This App is not available for the Android yet but is available on the iPhone, Palm Pre and BlackBerry. (This App requires an internet connection to work &amp; both parties must have the App.) </p>
<p><a href="https://twitter.com/#!/download">Twitter</a> &amp;<a href="http://www.facebook.com/mobile/"> Facebook</a> App – These Apps are more like the Text &amp; Email from above. Just get the users ID, send them a message and you are off to the races. (This App requires an internet connection to work &amp; both parties must have the App.) </p>
<p>With all of these technologies, you can facilitate the exchange of information without a business card. Yet, that is the one of the main reason why so many people have business cards. In addition to these Apps, on-line profiles provide a great deal of information about someone before we meet in person. So again, what do I need a card for? Here are few reasons or ideas on why you might want to carry something like a business card. </p>
<ul>
<li>In The Moment Marketing – The card shows or tells something about your business</li>
<li>Marketing For Later – The recipient remembers you and your business later</li>
<li>Something To Remember You By – A lasting impression</li>
<li>A Gift – As in Japanese culture, you exchange cards like they are gifts</li>
<li>A Conversation Starter – A little something unique about you and your business</li>
</ul>
<p>&nbsp;</p>
<p>I have used a unique card for the last 3 years and it stimulates a variety of conversations. People come up to me and say “oh yea, you’re the guy with the cool card”. Now granted I am in marketing and social media business but aren’t we all in the business of marketing for ourselves? Thus I suggest you still carry a business card, it’s just for different reasons. </p>
<p>What about students and retirees, I suggest you carry a personal card with your contact information and maybe a title or statement that says something about you. This way you can make a better impression on people you meet and you have something to exchange when they offer their card.</p>
<p>There are few people who are “off the radar”; they do not need to build a network due to the private nature of their work. But remember, even <a href="http://cmdrkerner.deviantart.com/art/007-James-Bond-Business-Card-128331209">James Bond carries a business card</a>, though it does say “Universal Exports” and that is a rather misleading company name.</p>
<p>Maybe there is a point to be reached, that you are so well known, that you don’t need cards. Right, I’ll probably still carry unique cards just because I like them so much and the results they generate.</p>
<p><strong><span style="text-decoration: underline;">Noteworthy Events</span></strong> </p>
<p>11-28-11 <a href="http://somethingdifferentcompanies.com/event/knowledge-management-association-inaugural-event/">Knowledge Management Association Inaugural Event</a></p>
<p>11-29-11 <a href="http://somethingdifferentcompanies.com/event/last-tuesday-happy-hour-at-the-ritz-carlton-3/">Last Tuesday Happy Hour at The Ritz-Carlton</a></p>
<p>12-01-11 <a href="http://somethingdifferentcompanies.com/event/the-jingle-mingle/">The Jingle Mingle</a></p>
<p>12-05-11 <a href="http://somethingdifferentcompanies.com/event/dfw-world-affairs-council-presents-wang-jiarui/">DFW-World Affairs Council presents Wang Jiarui</a></p>
<p>12-06-11 <a href="http://somethingdifferentcompanies.com/event/social-media-and-your-career-in-2012/">Social Media and your Career in 2012</a></p>
<p>12-06-11 <a href="http://somethingdifferentcompanies.com/event/dallas-aggie-business-luncheon-to-honor-the-aggie-100-winners/">Dallas Aggie Business Luncheon Honoring the Aggie 100</a></p>
<p>12-06-11 <a href="http://somethingdifferentcompanies.com/event/the-dallas-business-club-annual-holiday-party/">The Dallas Business Club Annual Holiday Party</a></p>
<p>12-07-11 <a href="http://somethingdifferentcompanies.com/event/n-texas-crime-commission-membership-breakfast/">N Texas Crime Commission Membership Breakfast</a></p>
<p>12-08-11 <a href="http://somethingdifferentcompanies.com/event/ntcar-virtual-tour-%e2%80%93-uptowncbd/">NTCAR – Virtual Tour – Uptown/CBD</a></p>
<p>12-08-11 <a href="http://somethingdifferentcompanies.com/event/networking-luncheon-dfw-it-professionals/">Networking Luncheon – DFW IT Professionals</a></p>
<p>12-08-11 <a href="http://somethingdifferentcompanies.com/event/dallas-safari-club-holiday-party/">Dallas Safari Club Holiday Party</a></p>
<p>12-15-11 <a href="http://somethingdifferentcompanies.com/event/using-facebook-to-market-your-business-with-j-r-atkins/">Using Facebook to Market Your Business with J.R. Atkins</a></p>
<p>12-27-11 <a href="http://somethingdifferentcompanies.com/event/last-tuesday-happy-hour-at-the-ritz-carlton-4/">Last Tuesday Happy Hour at the Ritz Carlton</a></p>
<p>&nbsp;</p>
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		<title>Social Media: The Game Changer</title>
		<link>http://somethingdifferentcompanies.com/social-media-the-game-changer/</link>
		<comments>http://somethingdifferentcompanies.com/social-media-the-game-changer/#comments</comments>
		<pubDate>Thu, 10 Nov 2011 20:45:52 +0000</pubDate>
		<dc:creator>jratkins</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Aria]]></category>
		<category><![CDATA[Dallas social Media speaker J.R. Atkins]]></category>
		<category><![CDATA[J.R. Atkins]]></category>
		<category><![CDATA[Something Different Companies]]></category>
		<category><![CDATA[the social network guy]]></category>

		<guid isPermaLink="false">http://somethingdifferentcompanies.com/?p=1817</guid>
		<description><![CDATA[It's a well known fact. The world of journalism is changing, especially the ways in which we find stories and publish them.
Social media such as Facebook and Twitter have unlimited power. Twitter is now a source for breaking news stories and the most immediate way to report what's going on. In most cases, celebrities and government officials make public statements via Twitter. Facebook has the capability to create a community of individuals who have never met but believe in the same cause. Take the Egyptian protests for example. Most of the credible news organizations, such as CNN and the BBC, used Facebook and Twitter to report what was going on in the action that they personally couldn't reach.
]]></description>
			<content:encoded><![CDATA[<p>This article was originaly posted by  <a href="http://www.atvn.org/users/cjasso">Cassie Jasso</a> at <a title="USC Anneberg TV News" href="http://www.atvn.org/blogs/cjasso/2011/11/social-media-game-changer" target="_blank">USC Annenberg TV News</a><br />
Wednesday, November 9, 2011 | 1:04 p.m. PST</p>
<div>
<div><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2011/11/imagesCAQ3MV37.jpg"><img class="alignright size-full wp-image-1818" title="Social Media is a Game Changer" src="http://somethingdifferentcompanies.com/wp-content/uploads/2011/11/imagesCAQ3MV37.jpg" alt="Dallas Social Media speaker J.R. Atkins on Social Media is a Game Changer" width="328" height="153" /></a>It&#8217;s a well known fact. The world of journalism is changing, especially the ways in which we find stories and publish them.</div>
</div>
<div>
<p>Social media such as Facebook and Twitter have unlimited power. Twitter is now a source for breaking news stories and the most immediate way to report what&#8217;s going on. In most cases, celebrities and government officials make public statements via Twitter. Facebook has the capability to create a community of individuals who have never met but believe in the same cause. Take the Egyptian protests for example. Most of the credible news organizations, such as CNN and the BBC, used Facebook and Twitter to report what was going on in the action that they personally couldn&#8217;t reach.</p>
<p>Here at ATVN, we use social media to promote the great work we produce. Every story that is published online is also published on Facebook and Twitter, where people who don&#8217;t follow ATVN regularly can see our work.</p>
<p>As a producer, I use social media to find stories and keep up with the day. Twitter is a great way to get a consistant live stream of information and updates. But Twitter&#8217;s use doesn&#8217;t end there. We can see what is &#8220;trending,&#8221; which tells me what topics are most important to the general population. However I haven&#8217;t found it to be the most useful in searching for interviews. Since Twitter is constantly updating, only people on Twitter see the tweet and those who aren&#8217;t may never see it. And that&#8217;s when Facebook comes into play.</p>
<p>Facebook is a great resource to find interviews. Since the newsfeed doesn&#8217;t push down all previous posts, Facebook friends are able to see your post for hours. Not to mention, the new feature of recieving notifications when your friends change their status is also helpful because not only will they find it in their newsfeed, but they see it in their notifications as well.</p>
<p>Facebook is also easier to get public opinion because users can comment on posts and interact with other users. The &#8220;Like&#8221; button couldn&#8217;t be more helpful in knowing a subject&#8217;s general popularity. As the producer, knowing what is more important to my viewers and the public decides the arrangement of the rundown and allotment of time.</p>
<p>But there&#8217;s a catch. Since the world has become so immediate, we can&#8217;t get button happy and publish information that isn&#8217;t confirmed or accurate. It&#8217;s important for journalists to first and formost remember their role: we are here to act as society&#8217;s watch dog and accurately report stories.</p>
</div>
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		<title>Could Airships Return to Service</title>
		<link>http://somethingdifferentcompanies.com/could-airships-return-to-service/</link>
		<comments>http://somethingdifferentcompanies.com/could-airships-return-to-service/#comments</comments>
		<pubDate>Sun, 06 Nov 2011 23:30:06 +0000</pubDate>
		<dc:creator>jratkins</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Airship]]></category>
		<category><![CDATA[Aria]]></category>
		<category><![CDATA[Blimp]]></category>
		<category><![CDATA[Dallas social Media speaker J.R. Atkins]]></category>
		<category><![CDATA[Hybrid Airship]]></category>
		<category><![CDATA[J.R. Atkins]]></category>
		<category><![CDATA[Mobile App Strategy & consulting]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Something Different Companies]]></category>

		<guid isPermaLink="false">http://somethingdifferentcompanies.com/?p=1659</guid>
		<description><![CDATA[I remember begin a kid and driving by the Good Year Blimp hangar in Conroe Texas, on our way to Houston. Sometime we would stop if it was taking off or landing to watch its graceful movements. But I have not seen a Blimp or Airship for many years now, yet they may return to service before long. There have been many changes in materials, technology and the transportation industry that may make Hybrid Airship usage viable again. ]]></description>
			<content:encoded><![CDATA[<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2011/11/unblinking-eye-hybrid-airship.jpg"><img class="alignright size-full wp-image-1660" title="The new Hybrid Airship" src="http://somethingdifferentcompanies.com/wp-content/uploads/2011/11/unblinking-eye-hybrid-airship.jpg" alt="Dallas Social Media Strategist J.R. Atkins wriest about The new Hybrid Airship" width="254" height="142" /></a>I remember begin a kid and driving by the <a href="http://www.goodyearblimp.com/cfmx/web/blimp/">Good Year Blimp</a> hangar in Conroe Texas, on our way to Houston. Sometime we would stop if it was taking off or landing to watch its graceful movements. But I have not seen a Blimp or Airship for many years now, yet they may return to service before long. There have been many changes in materials, technology and the transportation industry that may make <a href="http://en.wikipedia.org/wiki/Hybrid_airship">Hybrid Airship</a> usage viable again.</p>
<p>New Airships use hovercraft technology to raise and lower themselves somewhat like a helicopter. The shape is more wing-like and aerodynamic then the older models such as the famous <a href="http://www.youtube.com/watch?v=F54rqDh2mWA">Hindenburg</a>. The skin of the new Airships will be made of tough new fabric that can last up to 15 years and the hull is pressure stabilized so if you poked it with a sharp object all<br />
the helium inside would not rush out.</p>
<p><a href="http://somethingdifferentcompanies.com/wp-content/uploads/2011/11/Airship-port.jpg"><img class="alignright size-full wp-image-1661" title="Sky Scraper Airship port" src="http://somethingdifferentcompanies.com/wp-content/uploads/2011/11/Airship-port.jpg" alt="Dallas Mobile App Consultant J.R. Atkins comments on Sky Scraper Airship port" width="300" height="218" /></a>Since Airships do not need a long runway, Airship Ports can be set up adjacent to a large parking lot. Can you imagine a portion of the Wal-Mart parking lot being cordoned off for an Airship landing and takeoff? Think how this would open up additional markets. Instead of going to the traditional airport, you can go to a regional Airship Port to catch your next flight. This could help elevate some of the crowding at traditional airports.</p>
<p>Although the weight capacity is similar to airplanes, the fuel consumption of an Airship is much less. Think about it, once an Airship is airborne, it takes little fuel to push it along. But this does bring up the issue of speed. The average Airship would have a top end speed of 120 mph making a trip from LA to New York take about 20 hours. So, maybe it’s better for<br />
shorter hops or for non-rush cargo.</p>
<p>If you have time and would like a unique way to travel then keep your eye open for ads in the future. As for now, I was unable to find a source selling tickets on any type of airship. Yet we both know, if you have the money …</p>
<p>I look forward to reading your thoughts and comments on the future of Airships.</p>
<p>Sources &amp; Resources:</p>
<ul>
<li><a href="http://en.wikipedia.org/wiki/Hybrid_airship">Wikipedia</a></li>
<li><a href="http://www.popularmechanics.com/technology/aviation/airships/3764027">PopularMechanics</a></li>
<li><a href="http://www.airship.com/heavier-than-air/hybrid-airships/">Airship.com</a></li>
<li><a href="http://orbitalvector.com/Aircraft/Airships/ADVANCED%20AIRSHIPS.htm">AdvancedAirships</a></li>
<li><a href="http://blogs.plos.org/retort/2011/07/13/does-global-warming-help-the-case-for-airships/">DoesGlobal Warming Help the Case for Airships?</a></li>
<li><a href="http://www.hybridairship.net/roles.html">HybridAirship.com</a></li>
<li><a href="http://www.cnn.com/2011/TECH/innovation/01/28/hybrid.airship.future.flight/index.html">CNN- Skyliner</a></li>
</ul>
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