Category Archives: Art

“Design Thinking” IDEO story by 60 Minutes

Check out this video story by 60 Minutes, from 1/6/13, about how “Design Thinking” from IDEO has impacted so many products over the last 20 years such as the computer mouse, stand up toothpaste despencer, Elmo calls iPhone App, even the Boston Harbor Islands National Park Visitor Pavilion.

 


POP, an iPhone App Design & Prototyping Mobile Apps

When I speak on Mobile Apps, I mention 3 mock up tools:Mobile App stratigest J.R. Atkins recommends POP for IOS App designing

 
As of today I am adding a 4th tool: POP – Prototyping on Paper “POP helps you make interactive prototype with ease. If you can draw, you can design apps. The workflow is ridiculously simple.”
 
Check out the article on the TNW Blog.

“TNT, We Know Drama” & so does Belgium now.

In an effort to promote its inclusion on Belgian TV, the TNT channel and agency Duval Guillaume pulled out all the stops, creating a huge spectacle for an unsuspecting crowd. First, some Flemish folks stumble upon a red button in the center of their town, with a sign pointing at it that reads, “Push to add drama.” Since TNT styles itself as the network that “knows drama,” one might expect that something dramatic would happen at this point. Instead, everything dramatic happens.

The town square suddenly becomes the nexus of all manner of cascading storylines and supporting players. There are car chases, a girl in lingerie on a motorcycle, football players, and cops and robbers. When the gun smoke clears, a giant banner comes down the side of a building that reads: “Your daily dose of drama. TNT.” And then everybody presumably went home and DVR’d Law & Order.

Original Article: http://www.fastcocreate.com/1680531/tnt-pushes-the-drama-button-on-unsuspecting-belgians


If you like Pinterest & Instagram, you will love Pingram

Two of the biggest social media crazes these days are no doubt Instagram and Pinterest. So it’s not surprising to find that there’s a new site, Pingram, which finds a way to combine the two.

Professional speaker J.R.Atkins comments on Pingram

So what does Pingram do exactly? It gives you a way to browse your Instagram feed, and popular photos, as well as see the comments that have been posted on Instagram – using Pinterest’s layout.

 

When you open up a photo on Pingram, it’s displayed as it would normally be seen using Instagram’s native links.

However, as far as any engagement directly on the site goes, you can’t comment on photos, and are limited to ‘pinning’ photos from the feed to your Pinterest profile. The fact that the site makes it very easy to share images directly from Instagram to Pinterest, however, could prove to be unpopular among Instagrammers themselves.


If you like Instagram, you’ll love the related Apps

Dallas social media speaker J.R. Atkins likes the Instragram AppNancy Messieh of “The Next Web” did a great job of compiling a list of related Apps for Instagram, the photo sharing and filtering App for iPhone.

“You know an app is on its way to going mainstream when a major brand like Starbucks has its own account. There’s simply no denying Instagram‘s popularity. In fact, it looks like the app just got a little bit more popular when Justin Bieber shared an image of LA traffic using Instagram.”

The List:

Inkstagram gives you the missing web interface that Instagram so desperately needs.

Pictarine gives you a unique way to browse your own Instagram photos, along with photos from other online services including Flickr, Facebook, Picasa and Twitter.

ExtraGram is another site which gives you the means to keep up with your feed, with popular photos and to interact with other users in a browser.

Webstagram lets you keep up with your feed as well as see the latest popular photos on Instagram.

Gramfeed gives you a web interface making it easy to get to all of Instagram’s features in your browser.

Mac users can bring the Instagram experience to their desktop with Carousel, an app that allows you to interact with other users, comment and like photos, as well as follow and unfollow other users.

Flipboard makes it easy to keep up with your Instagram stream, and like Instagallery, takes advantage of the iPad’s larger screen.

InstaFB is an easy way to connect Instagram and Facebook in a much more efficient way than what Instagram provides.

Gramjunction gives you a visually appealing way to display the images that you’ve shared on both Instagram and Flickr.

Instadrop allows you to backup all of your Instagram photos using Dropbox. After connecting the two services, any photos you share on Instagram will be automatically saved to your Dropbox folder in real time.

Since there’s no easy or direct way to do this just yet, Edward Boches came up with a workaround to share your Instagram images with your Google+ followers in real time.

Insta-Great displays a slideshow of popular photos on Instagram.

Heroku allows you to to search Instagram photos, and you can also narrow down your results to photos taken using a specific filter.

Instagallery is a $1.99 iPhone, iPad and iPodTouch app which lets you keep up with your friends’ photos, view your own photos and your favourites.

Cartagr.am lets you browse Instagram photos based on location.

InstaCat has to be one of the most niche Instagram websites available and it displays photos of only one thing – Cats.

If you’re more of a dog person, InstaPuppy will bring you all the puppy-goodness found on Instagram to your browser. InstaPuppy does also have it’s own kitty sister site, InstaKitty, if the constant scrolling in InstaCat proves to be too much for you.

Instarium is a flash-based screensaver which you can download for your Mac or Windows computer.

Screenstragram is another screensaver which displays the latest popular Instagram photos, but it is currently a Mac only download, compatible with Snow Leopard and up.

Instagrid allows you to create a pretty slick online gallery of your Instagram photos.

Instawar pits Instagram photos against each other in a little game where two random images are displayed side by side.

Pic-a-Fight is similar to Instawar, minus the ability to create a diptych. You can add your own photos into the mix by connecting your Instagram photos.

Instaprint is one of the coolest ideas we’ve seen emerge as a result of Instagram’s popularity. If you have a special event or party, rent Instaprint’s special Instaprint Box. Each box is associated with a specific location or hashtag, so any photo tagged with either will be automatically printed. Instaprint is kind of like a photobooth and Polaroid camera all rolled into one

Instagoodies will provide you with a book of 1 inch stickers created using your Instagram photos.

Instamaker will turn your Instagram photos into t-shirts, mugs and postcards.

Stickygram turns your Instagram photos into fridge magnets.

If you’re looking for a way to print Instagram photos, Printstagram gives you a ton of cool options.

TeenyTile gives you a way to turn your Instagram photos into a cute little 2 inch ceramic tiles.

Postagram is an iPhone, Android and web-based app which allows you to send your Instagram photos as postcards.

If the smaller sticker size available from Prinstagram and Instagoodies doesn’t suit your taste, you can use ArtFlakes to order large 4 inch stickers using your Instagram photos.

With Keepsy, you can create a gorgeous book of your Instagram photos. In addition to Instagram, the site also supports Picasa, Flickr, PicPlz and Facebook, as well as the ability to upload photos from your computer.

For $19, HatchCraft will let you create a Boo Box simply by entering the url of your Instagram photo. A 4 inch print of your photo will be placed in a gorgeous bamboo shadow box to frame your photo.

Instaport makes it easy to download your Instagram images to a zip file, and a direct export service to Facbook, Flickr and RSS is in the works.

CopyGram works in the same way as Instaport, allowing you to download all of your Instagram images as a zip file, in addition to providing you with an easy-to-remember vanity url with your username.

 

 

 

 


Flash Mob Marketing the Google Way

Is it art, entertainment, a social activity or marketing? Most of us have seen a video of a flash mob performing in a mall, store or plaza as something fun and festive. But what about a Flash Mob as a Marketing tool?

The first Flash Mob video I saw was in March of 2009, “The Sound of Music Promotion in the Central Station of Antwerp.” More than 200 dancers performed their version of “Do Re Mi” with just 2 rehearsals. The 4 minute stunt was a promotion for a Belgian TV program that was looking for someone to play the leading role in the musical of “The Sound of Music”.

In December of 2010 Google launched its Google Trader in Ghana with 5 flash mobs of 100 dancers performing across Accra. (Google Trader is a classifieds service that allows people to buy and sell products and services, on Web, Mobile Web and SMS) What a cool way to add buzz to a marketing campaign especially when a live event is mixed with on-line promotion as Google did.

What about your brand or company? How might you use a Flash Mob to create a little excitement and get people talking? Here are few places you can find a potential Flash Mob:

  • High School Choir
  • Dance School
  • College Drama Class
  • Senior Care Center
  • Church Choir
  • Your Company Sales or Creative Team

The first flash mob was created in Manhattan in May 2003, by Bill Wasik, senior editor of Harper’s Magazine. The origins of the flash mobs were unknown until Wasik published an article about his creation in the March 2006 edition of Harper’s. The first attempt was unsuccessful after the targeted retail store was tipped off about the plan for people to gather. Although the first flash mob marketing stunt completely flopped, the concept has been developed over time.

Let me know if you have additional ides or examples of successful Flash Mobs.


TikTok and LunaTik iPod Nano Watch Bands

Dallas social media speaker J.R. Atkins likes the LunaTik Watchcase for the iPod NanoI love cool design!

So, when my wife gave me an iPod Nano for a Valentines Day gift, I wanted to find just the right case for it. Or, why not wear it as a watch? Ok, but I wanted a cool looking and sleek feeling watch band. Check out the TikTok and LunaTik designs and guess witch one I now have.

 


Work Space

What is a work space? I take it to mean a place, where work gets done. But what does it take to get work done? Consider the environment, from lighting, to decorations, to sound, to light, to co-workers and fellow tenants. Almost anything that can and does contribute to you producing your best. Yet, as I visit with clients, I see a wide variety of work conditions.

My favorite work space exists at one of my clients locations, [x]cube LABS, where I am performing work “on-site”. I am filling an employee-type role, working “full time” to generate the deliverables for the project.

 Dallas Social Media Speaker helps the xcube LABS team

The company occupies space in an Art Gallery/Studio environment. At the front of the building, there is a successful art gallery, Marty Walker Gallery, with artist studios occupying the rest of the building. As my client is in the design business, they chose to rent space with other artists. This is very different for me. I’m used to the glass and steel structure of “Class A” office space and I found this new environment both refreshing and productive.

Here are topics I consider to contribute to being your best and producing your best.

1. Creating & Thinking: This is what many of us get paid for. Anyone can just do a job but to progress in your role, it’s your thoughts and creative contributions that count.  So, create a space that is conducive to creative work and thinking. Is your desk cluttered or clean, do the items on your desk contribute to or detract from your thoughts? What about the walls, lighting, plants, music, a candle burning, your chair… If your work space is not conducive to your creating, then change it. If you cannot change it enough, find a place at a park, a library, a book store, a zoo, or an art gallery that is conducive to your creative process.

2. Resources & Tools: Whether it is a computer, books, a white board, a tablet, colored markers, or a musical instrument, find the tools and resources you need to be productive and make sure you have them at your finger tips. We get distracted and off task when we have to hunt down our tools.

3. Others: Sometimes we need to collaborate with others to produce results. Other times, someone can block us from producing results. Don’t let anything stand in your way of being the best you can be. Go the extra distance to seek those you need to collaborate with. I will schedule lunch with certain people and take notes while we are together. Later, these notes form ideas for projects, blog posts and speaking points.

4. Measurement: How do you measure your results? Of course we can use money, as it is the measure of the market place. Our annual income is in direct proportion to how the market is valuing our contribution. Another big measurement for me is satisfaction. Am I satisfied with my life, my growth, the work I am producing and the people in my life?

5. Mobile Work, on the go, hot cubing: Many of us are working mobile. This can mean working from home, on-site for clients, in the office some, traveling or hanging out at Starbucks. “Hot Cubing” is like Hot Bunking in the Navy. Your work space is being used by a co-worker when you’re not in the office.

All of the above mentioned forms of working can create stress, (and detract from your productivity), or you can turn this variety of locations into a strength. By being able to work away from an office you can seek out those creative spaces mentioned above. Do you take any pictures with you for your traveling work space? My desk top on my laptop is a slide show from my last trip to the BVI. This gives my space a home like feeling where ever I work.

6. Fragmentation: One of the biggest killers of productivity is interruptions. They can take the form of email, social media, Skype, cell phone, office phone, people walking into your office, outside noise, smells …almost anything that keeps you from being your best. Sometimes I turn off my devices and set aside a specific amount of time to contribute focused time to a task. I also have to write myself a note to turn the devices back on when I am done.

What Really Matters is that you are happy, challenged, growing and have a sense that you matter, that people value you as a person and your contributions. When you can pull this off and make a good income, then you have “arrived”.

Upcoming Events

01/04/11                     Aggie Business Luncheon, Dealing with Change

01/06/11                     DFW AMA Meet-N-Greet

01/08/11                     Art Show: Lee Mascarenhas at Craighead Green Gallery

01/10/11                     Social Media & Your Career, Ft Worth Career Network (J.R. Atkins presenting)

01/11/11                     Social Media for your Business, Summit Networking Group (J.R. Atkins presenting)

01/14/11                     Israel iPhone MeetUp

01/24/11                     Dallas iPhone MeetUp

01/25/11                     The Last Tuesday Happy at the Ritz-Carlton Dallas

01/27/11                     AAF Dallas Happy Hour

01/28/11                     World Affairs Council: Ambassador Marcc Grossman


Archives

Categories

%d bloggers like this: